Mavara
5.6x return on ad spend in three months
Luxury leather accessories are all about craftsmanship, detail, and desirability, and Mavara has captured that perfectly with their thoughtfully designed collection. When the brand approached us in January 2025, they were only a year old and looking to increase awareness while driving sales, particularly around their signature Luna bag.
In just three months, Mavara achieved a 5.6X ROAS, proving that strategic advertising can scale even a young brand with precision.
Starting with a modest ad budget, our goal was to maximize every dollar while increasing both visibility and conversions. We crafted conversion-optimized campaigns, designed video ads that highlighted the brand’s premium craftsmanship, and applied strategic audience targeting to ensure the right people saw the right message at the right time. By focusing on high-quality creative and careful optimization, we were able to create measurable, profitable growth even within a lean budget.
Over three months, Mavara’s campaigns generated a 150% increase in sales revenue and achieved a 5.6X return on ad spend. With a total ad spend of just $6,306, the brand generated 50 sales while reducing cost per sale by 73%. Even on a conservative monthly budget of $1,500, projections show Mavara’s sales reaching $15,000 in the upcoming month. These results demonstrate that thoughtful, conversion-driven advertising can deliver both growth and efficiency for a young, premium brand.
Case Study Takeaways:
Quality Over Quantity: Strategic campaigns on a small budget can yield big results.
Creative Matters: Video ads that showcase craftsmanship and product detail drive engagement and conversions.
Precision Targeting Pays Off: Reaching the right audience at the right time maximizes ROI.
Mavara’s journey shows that even a young, premium brand can achieve remarkable growth with a focused, strategic approach. By combining conversion-optimized campaigns, high-value creative, and smart audience targeting, Mavara not only increased sales and visibility but also built a scalable, profitable foundation for future growth.